USANA CEO Elected as Chairman of the Board of Direct Selling Association

In June 2021, USANA Chairman and CEO Kevin Guest was elected to serve as Chairman of the Board of the Direct Selling Association (DSA). The DSA is a national trade organization for direct sales companies. Guest was elected by members of the Association and will serve a one-year term.

“I am honored for the privilege of serving this great organization, which plays such a crucial role in promoting innovation and integrity within the direct selling industry.

“I have worked in direct sales for more than 25 years, in which time I have seen tremendous growth in the industry; much of that growth is due to the leadership and guidance DSA provides its member companies.

“I would like to sincerely thank DSA members for giving me this opportunity to help further strengthen our industry’s foothold in the marketplace.” — Kevin Guest

Read the full news release

Accolades & Excellence

In the last 28 years, USANA’s received hundreds, if not thousands, of accolades. Third-party recognition is a testament to who we are as a company, and it’s something that makes me proud.

Toward the end of a Q&A session as part of the 2020 Americas & Europe Virtual Convention, I was asked what I’d like to be my USANA legacy.

It’s a complex question, but the answer, for me, is easy. I’d like my USANA legacy to be this:

That I’ve guided USANA in such a way that would put a big smile on Dr. Wentz’s face. And that he knows he made the right decision in giving me the opportunity to serve as CEO.

Over the years, I’ve spent time learning from leaders I admire. By listening to other perspectives, it helps me to put USANA in a position to be the best it can be.

Of course, I’m fortunate that USANA is a world-class company. I work with exceptional people and the products are the best of the best.

At USANA, we aim for excellence in everything we do. Excellence, after all, is one of USANA’s four core values. One way we measure excellence is through third-party accolades.

USANA Accolades - First Half of 2020

Accolades in 2020

This article on What’s Up, USANA? highlights many accolades from the first half of 2020. As I mentioned in my most-recent e-newsletter, a few other accomplishments and accolades are worth mentioning:

  • Congratulations to Aurora “Duday” Mandanas-Gaston, USANA Regional Vice President. She recently was recognized as one of Asia’s “Most Outstanding Leaders.”
  • USANA landed on Utah Business magazine’s Fast 50 list for the 13th consecutive year.
  • USANA’s InCelligence Complex found in CellSentials or HealthPak received a U.S. patent. The award of this patent is a unique accomplishment in the nutritional supplement industry. It’s a proud indicator of USANA’s diligent pursuit of nutritional expertise.
  • USANA earned a distinguished seal of approval from third-party tester for our flagship supplement USANA CellSentials.
  • Our colleagues at USANA Philippines were recognized for the second straight year as the No. 1 Vitamins and Dietary Supplements Brand in The Philippines by Euromonitor International.

Excellence & the Environment

Though not technically an award, the news last week that USANA joined forces with the Utah Sustainable Business Coalition, speaks to our continued commitment to our environment.

USANA pledged to reduce plastic waste in 2020 and beyond as part of its coalition efforts. Our first step in this pledge is to move to smaller bottles to reduce wasted space and to make the switch from plastic bottles to 25% post-recycled material bottles.

In addition, USANA is also an EPA WasteWise member, an EPA Green Power Partner, and one of 235 founding organizations of the Climate Registry.

You can read more here.

To everyone who continues to help USANA achieve excellence, I say thank you!

Kevin Guest named ‘Executive of the Year’ by Best in Biz International

Kevin Guest, USANA Chief Executive Officer, was named Executive of the Year by BestinBiz International.

Kevin Guest Earns ‘Executive of the Year’ Honors from the Stevies

Kevin Guest, USANA Chief Executive Officer, earns Gold for “Executive of the Year – Consumer Products, Non-Durables” by International Stevie Awards.

Recent USANA Accolades & Awards

I posted a video message recently explaining the importance of social media and the power of sharing.

Kevin GuestToday, I want to share some accolades we’ve received recently at USANA Health Sciences Inc. I encourage you to SHARE this exciting third-party recognition with your own social networks.

Share this link.

Thank you all for your dedication and hard work. #LiveUSANA

2019 Utah Best of State

The Best of State Awards were created in 2003 to recognize outstanding individuals, organizations and businesses in Utah.

Best of State candidates are evaluated by a panel of 100 judges based on three criteria:

  • Achievement in the field of endeavor
  • Innovation or creativity in approaches, techniques, methods or processes
  • Contribution to improving the quality of life in Utah.

Since 2003, USANA has won 60 Best of State awards. Here is how USANA performed at the 2019 awards:

  • USANA’s new Celavive® skincare system won its second-ever Best of State award in the Personal Care Products category
  • Rev3 Energy® won for the 11th consecutive year for best beverage
  • USANA CellSentials® took home its third consecutive win for best dietary supplement
  • USANA® Nutritionals supplement line won for the 15th time for best health/nutrition product

2019 Biotechnology Awards

DSN Global 100

  • USANA ranked No. 18 on the list of highest-earning direct selling companies in the world. Up from No. 23 in 2018

ABA Stevie Awards

  • Company of the Year – Consumer Products – USANA – GOLD
  • Achievement in Management – Consumer Products – Kevin Guest – GOLD
  • New Products – Consumer Products – USANA Celavive Sheet Mask – SILVER

AP Stevie Awards

  • Innovation in Management – Consumer Products – Kevin Guest – SILVER
  • Excellence in Corporate Innovation – Consumer Products – USANA – BRONZE
  • Innovation in Product Design & Development – Consumer Products – USANA Celavive Sheet Mask – BRONZE

Communicator Awards

  • Branded Video – Products & Services – CELAVIVE’S HYDRATING + LIFTING SHEET MASK – EXCELLENCE
  • Online Video – Web Series – USANA ATHLETES | TRUST – DISTINCTION

Hermes Awards

  • Video – Corporate Image – USANA Athletes Trust – PLATINUM
  • Social Media – Blog Overall – What’s Up, USANA? Blog – GOLD
  • Video – Marketing (Product) – CELAVIVE MASK 101: HOW-TO SHEET MASK – GOLD
  • Social Media – Instagram – USANA Corporate Instagram – GOLD

Kevin Guest named as the Gold winner for “Executive of the Year – Medium & Large Companies”

Kevin Guest, USANA CEO, named Gold winner for “Executive of the Year – Medium & Large Companies” by BestinBiz International.