I recently returned from Washington D.C. Members of the USANA management team and I presented to congressional leaders about key issues involving direct sales. It’s an honor to better educate our representatives about USANA and our worldwide team of hard-working Associates.
I also recorded a video in which I talk about some of USANA’s recent events and accolades.
USANA Executive Diamond Summit
The Executive Diamond Summit took place in London. It was a great time. We got to go up in the London Bridge Tower and walk out over the London Bridge, where we had a reception. We went to Kensington Palace and just had a great experience.
Before we left, I checked off a lifetime bucket list item. You know music is an important part of my life — and the Beatles are one of my all-time favorite bands. Well, I got to go to Abbey Road Studios.
Abbey Road Studios isn’t open to the public and you can’t just go in there. But the company that helped us arrange the Executive Diamond Summit helped us get in to Abbey Road. So I got into Studio 1 where the Beatles did their first live broadcast. All the soundtracks to Star Wars were recorded there. The score for Black Panther (which just won an Oscar) was recorded there.
But for me just to be in those hallowed halls and in those rooms and in the studio was the experience of a lifetime. Many of the songs I grew up listening to and many that have inspired me were recorded right there. And I got to experience it firsthand.
Direct Selling Association: Companies in Focus
Every year the Direct Selling Association holds “Companies in Focus” events. Direct selling companies open their doors to other direct sellers. The goal is to share best practices so that the industry as a whole can raise its practices to even a higher level.
At USANA we’re happy to welcome in and open our doors to some of the direct sellers in the marketplace. It was fun to have them here and have us be able to share with them what we’re doing that helps USANA be a great company.
For instance, we shared with them from a regulatory perspective how we handle product claims. We want our industry as a whole to make correct and proper product claims — and income claims.
We also showed best practices as it relates to how we treat our employees and why USANA’s been named one of the best places to work in all of America for several years. By mere coincidence, Dr. Oz was in the building shooting a video. So we brought him in and introduced him to the other direct sellers, which was a fun moment.
We also recorded a few other videos with Dr. Oz. Stay tuned…
All around, it proved to be a great experience. I like being part of the direct selling community and showcasing USANA as a company that operates with integrity.
ConsumerLab.com Best Brand
One accolade we received really means a lot to me. ConsumerLab.com is an independent lab that does testing on products and they validate the quality of products. They validate label claims and other things like that. For the sixth year, USANA was named the ConsumerLab.com 2019 Top Rated Direct Selling Brand.
I firmly believe we are in the relationship business. This award signifies USANA’s commitment to customer satisfaction, an area in which we work hard to excel.
What an honor it is, especially to have independent consumer groups that are recognizing our quality and our commitment to excellence. That’s one of our core values. You can’t get better than third-party substantiation. Through Consumer Labs we received that.