A New Year of Possibilities Starts with Kindness

A new year is upon us and with it a world of possibilities. Many of us make resolutions and set goals — lose weight, advance in our careers, eat healthier, etc. But at the start of 2019, I invited readers to join me in one important quest:

Let’s work toward becoming a little kinder, a little happier, and a little better in our relationships with others.

Now, at the start of a new year: How did we do?

Evaluate and Assess

Facebook - All the Right Reasons Announcement 3Each December, I evaluate and assess what I accomplished in the previous 12 months. I’m also honest with myself and write down what I’d hoped to accomplish, but which I didn’t.

I wrote about my process in a blog post last January. That process includes a tactic I picked up from Benjamin Franklin. As a teenager, Franklin wrote down important things that he wanted to pattern his life after. We think of those as our values. For me, my goals and objectives are closely connected with my personal values.

So we write down our goals, but it’s not enough just to write them down and stuff them in a drawer. Rather, as Franklin did, we must track how we’re doing. Franklin tracked in his notebook how well he did in following one of the 13 virtues he considered to be most important to him. (Incidentally, a more in-depth description of this is included in All the Right Reasons. Not surprisingly, the chapter’s called The Ben Franklin Principle.)

Looking Ahead

Toward the end of 2019, I participated in an important challenge called Commit to You: 90 Days of Health. In addition to writing down my commitment, I recorded it on video and shared it publicly. I committed to living a life more present. To live in the moment rather than dwelling on the past or worrying about the future.

And that’s how we circle back to the invitation at the top of this post. By committing to being more present, I became more aware of how my actions affected those around me. I instantly thought about how I could be a little kinder. Interacting with those I love and care about helped me to become a little happier. All of the above helped me to become a little better in my relationships with others.

But just because we flipped the calendar doesn’t mean we’re done. As we embark on another new year, I ask that we continue to strive for more kindness and happiness in our lives.

As Gary Vaynerchuk, who spoke at the 2019 USANA Live event, wrote on his social media: Kindness is the word of 2020.

All the Right Reasons includes 12 timeless principles for living a life in harmony. Book sales benefit the USANA Foundation to help ensure impoverished children and families reach their fullest potential.

USANA Kids Eat: Serving Our Community

USANA Kids Eat - No Child Should Ever Go Hungry

We recently officially opened USANA Kids Eat. It’s a food-packing facility where volunteers will fill backpacks with food for children who don’t have enough to eat (for background on the program, please see my previous blog post or visit usanakidseat.org).

You’ve heard me repeat the quote, attributed to Winston Churchill, often:

“We make a living by what we get. We make a life by what we give.”

USANA Kids Eat Ribbon Cutting

The USANA Kids Eat facility officially opened on Dec. 19, 2019.

Giving is so important. And that’s what USANA Kids Eat, in conjunction with the USANA Foundation, allows us to do. We’re providing millions of meals to children and families across the globe. But now, we’re able to better serve those in our local community.

Helping to Feed Hungry Children

I get choked up when I think about kids going home for the holiday break to empty cupboards. Just the other day, I joined several USANA employees in packing food for one particular school.

We were able to help make sure those children went home with backpacks filled with enough food to get them and their families through the long winter break. One in five Utah children goes home to insufficient or no food every day.

“With each backpack containing seven meals, we are filling and distributing 800 backpacks each week,” said Brian Paul, USANA Foundation president. “For long holiday breaks, we fill over 3,000 extended-break food kits so kids will have enough food. We welcome the public’s help to reach the goal of filling and distributing 1,000 backpacks per week, which will total 300,000 meals for hungry kids in our community in 2020.”

Making a difference is part of our vision and culture at USANA. And we’re looking forward to making an even bigger difference in the days, weeks, months, and years to come. Our goal with the program is to fill and deliver 1,000 backpacks each week to hungry children.

Thank you to our special guests and dignitaries who joined us for the ribbon-cutting ceremony on Dec. 19. And thanks to each of you for your continued support of the USANA Foundation — and now USANA Kids Eat.

Media Mentions

The following are media mentions connected to the USANA Kids Eat program, as well as to the grand opening on Dec. 19, 2019:

To learn more about USANA Kids Eat, please visit usanakidseat.org. Follow them on Facebook and Instagram.

What I’m Reading — Mindset: The New Psychology of Success

In the video below, I share a story about an interaction I had recently that illustrates “mindset.”

An employee greeted me as I walked through the front door at work recently. I asked how she was doing. She looked at me right in the eye and said, “You know, today’s going to be a great day.”

It struck me because I thought to myself, today is going to be a great day. And it’s going to be a great day because I think it’s going to be a great day. It’s where I’m at.

Mindset: The New Psychology of Success

I’ve spoken recently about the power of mindset. In her book, Mindset: The New Psychology of Success, author Carol S. Dweck does a phenomenal job outlining the concept.

I’m often asked about the difference between leaders who succeed in USANA and those who don’t.

It boils down to two things: growth vs. fixed mindset.

Mindset - Growth vs. FixedIn Mindset, Dweck discusses two different ways of thinking about things. We can either have a fixed or growth mindset. Those who are successful and continue to grow are those who employ a growth mindset.

In contrast, those who have “fixed” mindsets aren’t seeking to grow. They aren’t interested in learning new things. They’re content living their life in the same way they always have lived it.

I encourage you to think about your own way of thinking. Is today a great day? Did you decide it’s going to be a great day? Because you’re the only one who can decide.

One thing I’ve learned is this: the only person I have control over is me. My mindset is so critical to my performance and to my happiness.

I challenge you to take a look at this book. Think about which bucket you fall into. Is it “growth” or “fixed?” Are you open to trying new things? Or is “operating as usual” more comfortable for you?

For more on What I’m Reading, please visit my other blog posts.


USANA Kids Eat Set to Open its Doors

USANA Kids Eat Ribbon-Cutting Ceremony • Dec. 19, 2019


We at USANA are always looking for ways to give back to our community. The USANA Kids Eat initiative is one way in which we’re striving to do that.

Kids Eat - Kevin GuestAs I mention in the video above, we’re celebrating the opening of the beautiful new food-packing facility on Dec. 19, 2019. Several dignitaries — including Dr. Oz — are planning to join us.

The event starts at 11 a.m. and is open to the public. So if you’re in the area at 11 a.m. on Dec. 19, I’d love for you to stop by. You can tour the new facility and even pack a backpack or two.

Located next to USANA’s corporate offices at 2538 South 3850 West in Salt Lake City, the center promises to make a big impact within our community.

USANA Kids Eat: An Important Initiative

For those who haven’t heard, several months ago the USANA Foundation acquired two local charities to help in its mission to feed hungry children — worldwide and in our own backyard.

USANA Kids Eat is a USANA Foundation initiative that strives to eliminate childhood hunger in Utah by providing food to at-risk youth. Already, the community’s come together to pack food for kids to take home with them on weekends and holiday breaks.

And now, with the opening of the new facility next week, we’ll have a dedicated spot to better serve children.

Recently, USANA Kids Eat earned Mountain America Credit Union’s “Pass it Along” recognition, which recognizes local nonprofits making a significant impact in the community.

To learn more about the program, please take a look at this article on What’s Up, USANA? and be sure to follow the organization on Facebook and Instagram.

The Holland Principle: Find Opportunities to Serve, Then Act

This time of year is always special for me. It’s a time to reflect on what’s truly important in our lives, to give thanks and to express our gratitude. It’s also a time to serve others. I’ve been thinking recently about The Holland Principle, one of 12 principles included in All the Right Reasons.

All the Right Reasons | Kevin GuestEach of us has a great capacity to help others, to make someone’s life better. That, in a nutshell, is The Holland Principle.

Find opportunities to serve, then act.

When we serve others, we are ultimately working to improve ourselves. I speak a lot about the notion of “giving vs. getting.” Often, we’re so wrapped up in our own busy lives, that we forget the importance of helping others. If we can focus more on serving others, I think we’ll live a life of abundance.

Speaking of helping others, in less than two weeks we’ll be opening the doors on the brand new USANA Kids Eat food packing center. I wrote about the program in my e-newsletter last month (you’re welcome to subscribe).

People don’t care how much you know until they know how much you care.

As we put a bow on another year, I thank you for commitment to helping make the world a better place. I’m grateful for the many blessings in my life and I wish you a healthy and prosperous 2020.

Please consider contributing to the USANA Foundation. Its mission is to ensure that impoverished children and families reach their fullest potential by providing food and nutrition.

Help Us Provide 2 Million Meals to Hungry Children

When I published All the Right Reasons in August 2018, we set an ambitious goal. We sought to provide 1 million meals to hungry children.

As you know, all sales benefit the USANA Foundation. And each book sold represents 40 meals delivered to children in need.

USANA True Health Foundation: 40 Million MealsThanks to your generosity, we reached our goal earlier this year. But we’re not done.

With a little urging by Dr. Mehmet Oz, who challenged us to double our goal, we’re now heading toward 2 million meals.

That’s right. We’re hoping that by August 2020 we’ll hit our next milestone.

Goals are important to have, and milestones are nice to achieve. But the most important thing is that we are doing good in the world. Children are being fed as a result of this project.

I’m humbled to know that principles contained within All the Right Reasons are resonating with so many people. I’m grateful that the book is not only making a difference in the lives of those who read it, but also in the lives of children around the world.

Providing Meals

It’s a reflective time of year for me, as I’m sure it is for many of you. We look back on the past 12 months and make a plan for the future. It’s a time to count our blessings and express gratitude. We get together with friends and family and celebrate.

And we pause to think about the less fortunate. I’d like to express my heartfelt thanks for your support of the USANA Foundation. The organization began in 2012 and in its brief existence, it’s provided 40 million meals to hungry children around the world. That’s making a real difference. We couldn’t do it without you. Thank you, thank you, thank you.

What I’m Reading: Emotional Intelligence

Harvard Business Review: Top 10 Must-Reads on Emotional Intelligence

The notion of Emotional Intelligence is top-of-mind for me. It’s something I touched on in my talk at USANA’s Global Live event in August.

Harvard Business Review - Emotional IntelligenceI’ve been talking to and training employees on this subject. And I did the same on my recent trip to Dubai with our top business growers. I spent an hour talking to the group there about this topic.

Normally, when I share a “What I’m Reading” post, it centers on a specific book. This time, it’s a collection of articles from the Harvard Business Review.

If you’re familiar with the HBR, you know the articles are always well-researched and filled with interesting studies or findings.

What is Emotional Intelligence?

For me, it centers on empathy. What that really means is working to understand others’ emotional makeup. Put yourself in their place and truly “meet” people where they are.

I think that’s a key for us at USANA being successful as we share our messages. Are we meeting people where they are? Or are we expecting them to come to where we are?

It’s not physically traveling to “meet” people at their home or office. But rather, it’s understanding what other people are thinking, where they’re coming from, and what experiences they may have had in the past that influence who they are today.

With all the knowledge that we have and all the years of experience that we may have. And that begins with being empathetic and being socially and emotionally intelligent. I would encourage you, if you get a chance, you can Google the Harvard Business Review on emotional intelligence. Study it, read it. I’m sure it will help you in all aspects of your life.

I believe boosting our emotional intelligence will improve our individual productivity, as well as our personal and business relationships.

News & Notes From Around USANA

USANA Happenings

Kevin Guest - Skydiving in Dubai during the Americas/Europe USANA Growth tripEach month or so I like to touch on a variety of topics or events pertinent to the USANA Family. In this episode, I share a few thoughts on:

2019 USANA Live

Two words: Extreme success. The energy at the 2019 USANA International Convention proved to be off the charts.

We’re seeing momentum build and pick up in our markets around the world as a result of some of the promotions that we launched. Most importantly, we’re expanding and furthering our vision to be The Healthiest Family on Earth.

Americas/Europe Growth Trip

I experienced two “firsts” on our recent trip to Dubai with USANA’s top growers from the Americas and Europe. The first “first”: riding a camel. And the second “first” you probably saw on social media. I jumped out of a perfectly good airplane.

It was exhilarating and fun. It helped me overcome a fear of mine and have a unique experience. I’m so glad I did it with some of our USANA friends.

Most importantly, on these kinds of trips, I get to connect with our distributor base in a different way. It’s very much an opportunity for me one-on-one to meet with those who are really working hard and growing their business

Upcoming Travels

It looks like I’ll be packing my bags three more times before the end of 2019. I’m visiting Macau for the China convention. And then I travel to Mexico for a leadership summit event. Finally, I head to Washington D.C. for Direct Selling Association board and planning meetings.

It’s a busy few months, but I’m looking forward to it. There’s still a lot to do and accomplish. Even more, this is the time of year when we as a USANA management team conduct our strategic planning for the next 12 to 18 months.

Thank You

I can’t thank each of you enough for following along, reading this blog, and watching my video messages. I truly believe I’m in the people business, and without you, I wouldn’t be who I am.

Commit to You: 90 Days of Health — Here’s My Commitment

I’m a big believer in writing down goals (as was Ben Franklin). For me, a goal not written down is merely a wish. Once it’s on paper (or in my phone), I’m much more likely to hold myself accountable and achieve what I set out to accomplish.

Like many in and around USANA, I’m participating in the Commit to You challenge — 90 days of health. But instead of simply writing down my commitment (which I did), I’ve also got a constant reminder each time I step away from my desk.

As you’ll see in the video above (or here), a special clock hangs on my office wall. It doesn’t keep perfect time — or any time for that matter.

But it does help me to not worry about the past (I’m unable to change it) or to get too wrapped up in the “woulda, coulda, shoulda” mindset that can paralyze action.

Instead, the clock tells me what’s important: Now.

Being more present is one aspect of my life I’m seeking to improve. It’s a commitment I’ve made for these 90 days to create a positive impact on my overall well-being.

Read more about the Commit to You campaign on What’s Up, USANA?

I invite you to join me in making a commitment to health. Whether it be a focus on something physical, emotional, psychological, or spiritual, even a small change can make a big difference.

The Hope Diamond Principle: Preparation is Key

The Hope Diamond Principle

Kevin Guest Holding the Hope DiamondWe’re one day away from the start of the 2019 USANA Live Global Convention. It’s an event I look forward to every year. As we prepare to welcome thousands of our friends and family from all over the world, I’d like to share with you a principle from my book, All the Right Reasons.

Many years ago, I found myself on a private jet heading to a meeting with the curator of the Smithsonian Institute.

Once there, I somehow found myself in the center vaults of the Smithsonian with the Hope Diamond in my hand.

I remember standing there looking at this priceless jewel and thinking to myself: “How did I get here?”

Here I am, a kid from Montana standing in Washington, D.C., holding one of the most famous jewels ever in the history of the world.

The answer? I prepared myself for that moment.

Good Things Come to Those Who Are Prepared

Early in my professional career, a good friend of mine, Ray Albrechtsen, came up with the idea to partner with the Smithsonian Institute on educational video projects. After many letters, proposals, and countless phone calls, we were about to give up.

Yet, we stuck with it. And — this is key — we continued to develop our production plan should we ever get a callback from the Smithsonian.

Sure enough, Smithsonian representatives invited us to meet with them.

After we spent an afternoon in the vaults, handling the world’s most valuable gem, we struck a deal. We ended up making the Smithsonian gemstone video and a few others.

Sure, luck could have played a part. Luck alone didn’t put the Hope Diamond in my hands. We put in hours of work to get there. Luck, after all, tends to favor the prepared.

I encourage you to read the full story in chapter five of All the Right Reasons.

USANA Global Convention

For my USANA Family, Global Convention is this week. Perhaps you’ve heard that we will be announcing a special promotion only available to those who are at the event.

By simply joining us, you’ll get the opportunity to participate in something to help you grow your business significantly.

You’ve prepared yourself. You’ve made sacrifices, taken time off work, or whatever it may be. No matter what, you got yourself here. Why? Because you recognize attending Global Convention is an important investment in you and your business.

Good things come to those who are prepared. I challenge you to think about that principle as you work toward achieving your goals in life.

All the Right Reasons: 12 Timeless Principles for Living a Life in Harmony is available on Amazon. All proceeds benefit the USANA True Health Foundation and its mission to feed hungry children. Each book purchase helps to provide 40 meals.