Customer Experience: Our No. 1 Priority

As you may know, a strategic focus for USANA in 2019 and beyond is customer experience. More specifically, how do we create a positive interaction at every point along the journey of someone who interacts with USANA?

You’ve heard me say before that I believe all of us at USANA are in the relationship business. Therefore, ensuring we provide customers with a positive experience is critical to who we are and where we want to be as a company.

Our USANA Associates are independent business owners. They’re CEOs of their business. How can you create a positive interaction with your customers and those with whom you do business?

Think about every touchpoint along the way — your first email or social message, your initial meeting, your follow-up to questions, etc.

I encourage our USANA teams to think about that. And think of ways to help improve the customer experience.

Here at USANA, that’s our No. 1 priority. And I encourage you and challenge you to make that your No. 1 priority.